![ICL](https://www.nononsensedesign.co.uk/wp-content/uploads/2020/05/01-icl-covers.jpg)
![ICL](https://www.nononsensedesign.co.uk/wp-content/uploads/2020/05/02-icl-spread1.jpg)
![ICL](https://www.nononsensedesign.co.uk/wp-content/uploads/2020/05/03-icl-spread2.jpg)
ICL/Fujitsu
How do you make a boring lump of technology (a server in an office) look interesting and appealing to businesses?
Simple. Ignore it as much as possible.
Our series of brochures for Fujitsu – who chose to hang on to the ICL name for a while – concentrated on the improved effectiveness of the people who didn’t have to do things ‘the hard way’ any more.