Mama Baby Play
A simple branding project came with a few challenges as the layout of the space is complicated. Entry is at ground level with stairs and a lift to the main area on the first floor. Then there are two mezzanine areas and some further treatment rooms on the second floor.
The play area has large MDF cut-out trees as the main feature so the brand became an extension of that with a leaf theme.
Colours are more muted than you would assume for a children’s area – as this space is a chance for the mums to rest, relax and catch up with other mums while the kids can be let loose.